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Answer 16 quick yes/no questions and find out exactly what's costing you leads — and what to fix first. Takes about 3 minutes.
Google Business Profile
Your single most important local visibility tool
Your Google Business Profile is claimed and verified (you can log in and edit it)
Your business category is specific — e.g. "Painting Contractor," not just "Contractor"
Your profile has at least 10 photos (work photos, exterior, team)
You've posted something to your Google Business Profile in the last 30 days
Your Website
Is it actually built to turn visitors into calls?
You have a website (even a basic one)
Your phone number is visible at the top of the page on mobile — no scrolling required
Your website loads quickly on a phone (doesn't take more than 3 seconds)
Your homepage mentions the city or area you serve (e.g. "Knoxville," "East Tennessee")
Local Search Visibility
Do customers actually find you when they search?
If you Google "[your service] + your city" right now, you appear somewhere on the first page
Your business name, address, and phone number are the same on Google, Facebook, and Yelp
You appear in the Google Maps "3-pack" (the map with 3 businesses) for at least one of your services
Your website has separate pages (or at least sections) for each of your main services
Reviews & Reputation
Reviews are currency — every lead checks them
You have at least 10 Google reviews
Your average Google rating is 4.0 stars or higher
You (or someone on your team) responds to Google reviews — good and bad
You have a system for asking customers to leave a review after every job (text, email, or card)