Services & Packages
Here's exactly
how I can help.
Three packages built for family-owned trade businesses in East Tennessee. No guesswork, no fluff — just the work that actually gets you found and gets your phone ringing.
Services & Packages
Three packages built for family-owned trade businesses in East Tennessee. No guesswork, no fluff — just the work that actually gets you found and gets your phone ringing.
What We Do
I'm not trying to be everything to everyone. I work with family-owned trade businesses in East Tennessee, and every service I offer is focused on one thing — getting you in front of people who are already searching for exactly what you do.
SEO & AEO Management
Ongoing optimization so your business climbs Google search rankings and shows up in AI-powered results — right when customers are looking.
Included in all packages
Google Business Profile
Setup, optimization, and ongoing management of your Google Business Profile — the single most important thing for local search visibility.
Included in all packages
Google Ads Management
Targeted paid campaigns that put your business in front of customers actively searching for your services. Ad spend billed separately.
Add-on available
SEO Blog Content
Long-form blog posts written to rank on Google and answer the questions your customers are already searching — bringing them directly to you.
Included in Lead Generation & Market Authority
Lead-Ready Website Design
A website built to convert visitors into leads — mobile-optimized, SEO-ready, and designed around how your customers actually search and decide.
Add-on available
Social Media Management
Content creation, scheduling, and strategy across your social platforms — showing off your work and keeping your business top of mind locally.
Included in Market Authority
Not sure what you need?
Book a free discovery call and I'll tell you exactly what I'd recommend for your business, your market, and your goals. No pressure, no pitch.
Let's Talk →Choose Your Package
A note on pricing
I don't do one-size-fits-all. Every quote is built around your business specifically.
Book a free call and we'll figure out together what makes sense for where you are and where you want to go. No pressure, I promise.
Visibility
Get found by customers actively searching for you
Quoted after your free discovery call
Lead Generation
Turn your website into a consistent lead machine
Quoted after your free discovery call
Market Authority
Dominate search — and own your market
Quoted after your free discovery call
Add-Ons
All add-ons are available alongside any package and invoiced separately.
Lead-Ready Website
A clean, mobile-optimized website built to convert visitors into leads — with SEO baked in from day one.
Google Ads Management
Targeted paid campaigns that put your business in front of customers searching right now. Ad spend billed separately.
Email Marketing Setup
List setup, welcome sequence, and template design — so you can follow up with leads and stay top of mind.
Lead Magnet Creation
A custom resource — checklist, guide, or free estimate prompt — designed to capture leads from your website.
Not Sure? Let's Talk.
Every business is different. Book a free discovery call and I'll tell you exactly what I'd recommend.
How it works →
01
Discovery
Strategy session + brand clarity
02
Plan
Content calendar + messaging
03
Create
Graphics, reels, captions
04
Review
Feedback + refinements
05
Publish
Scheduled posting + engagement
06
Optimize
Analytics + adjustments
FAQ
How long until I start getting more leads? +
SEO is a long game — most clients start seeing meaningful movement in 3–6 months, with stronger results by month 9–12. That said, Google Business improvements can show results faster. I'll set realistic expectations on your discovery call and track progress every single month.
Do you work with businesses outside Knoxville? +
Yes — I work with trade businesses across East Tennessee, including Knoxville, Maryville, Oak Ridge, Sevierville, Morristown, and surrounding areas. If you're a family-owned trade business in East TN, let's talk.
Can you help with Google Ads? +
Yes! Google Ads is available as an add-on to any package. Ad spend is billed separately — you control your own budget. I handle the campaign setup, targeting, and ongoing optimization.
What are your working hours? +
Monday through Friday, 9 AM to 5 PM Eastern. I'm responsive and easy to reach — you'll never feel like you're chasing someone down for an update.
Is there a long-term contract? +
No long-term contracts. Either party can cancel with 30 days written notice. I'd rather earn your business every month than lock you in.
Seriously, don't overthink it. Book a free 30-minute call, tell me about your business, and I'll give you an honest answer about what I think would help most. No pitch, no pressure — just a real conversation.
Book a Free Call — I'd Love to Help →Hailey — Soto Marketing
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